Persuasive Selling

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Persuasive Selling Free

By EdApp
7 Lessons
4.3
(31 reviews)

Learn about the Persuasive Selling Process, useful when negotiating a sale.

From the author:The persuasive selling process is essential to boost the volume and frequency of sales. To work on these essential skills, look no further than this 7-part course. The Persuasive Selling Process course guides learners through a step-by-step execution of the persuasive selling techniques, beginning with summarising the situation and concluding with reinforcing the key benefits. If you want to know the exclusive tips successful people use in their persuasive selling process, this course is for you.

Persuasive Selling Lessons

Click through the microlessons below to preview this course. Each lesson is designed to deliver engaging and effective learning to your team in only minutes.

  1. Introduction
  2. Execute: Summarise the Situation
  3. Execute: Introduce your big idea
  4. Execute: Explain how it works
  5. Execute: Reinforce key benefits
  6. Execute: Close
  7. Execute: Review

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What you will learn

  • Execute: Summarise the Situation
  • First Impressions in Sales
  • Execute: Close
  • Execute: Reinforce key benefits
  • Execute: Review
  • Execute: Introduce your big idea
  • Execute: Explain how it works
  • Psychological Concepts

Persuasive Selling course excerpts

Introduction

Introducing how to execute a sale
Persuasive Selling Course - Lesson Excerpt

The persuasive selling process The persuasive selling process consists of five key steps.

Introduction

1: Summarise the situation Here, you need to summarise the situation of the store manager, laying the foundations for you to propose your solution to their problem.

Introduction

2: Introduce your big idea Introduce your solution to the issue raised in the previous step. Your idea should be brief and easily understandable.

Introduction

Explain how it works Explain the mechanics of how your idea will be implemented, and justify the feasibility and credibility of the idea.

Introduction

4: Reinforce the key benefits Reiterate all the benefits and positive outcomes of your idea to the store manager, and how it will rectify the issues presented when summarising the situation.

Introduction

5: Close Suggest an easy next step to help you move naturally into the close. Be clear and explicit in what you need from them to move forward.

Introduction

Summarising the situation involves ...

Execute: Summarise the Situation

Step 1 of the persuasive selling process: Summarise the Situation
Persuasive Selling Course - Lesson Excerpt

Summarise the situation In this lesson, we will take an in depth look at Summarising the Situation, the first step in the persuasive selling process, which you need to go through when Executing a sale.

Execute: Summarise the Situation

Which is the best strategy when summarising the situation?

Execute: Introduce your big idea

Step 2 of the persuasive selling process: Introduce your big idea
Persuasive Selling Course - Lesson Excerpt

Recap: Summarise the situation In the first step of the persuasive selling process, you need to summarise the situation of the store manager, laying the foundations for you to propose your solution to their problem.

Execute: Introduce your big idea

Introduce your big idea In this lesson, we will take a look at how you should build upon the foundation you laid in the previous steps by introducing your big idea.

Execute: Introduce your big idea

Execute: Explain how it works

Step 3 of the persuasive selling process: Explain how it works
Persuasive Selling Course - Lesson Excerpt

Recap: Summarise the situation In the first step of the persuasive selling process, you need to summarise the situation of the store manager, laying the foundations for you to propose your solution to their problem.

Execute: Explain how it works

Recap: Introduce your big idea When introducing your big idea, you need to provide the solution to the issue raised in the previous step, in a succinct way which grabs the store manager's attention.

Execute: Explain how it works

Explain how it works In this lesson, we will take a look at the best practices for explaining your big idea to the store manager.

Execute: Explain how it works

How can you best make your plan appear more credible and achievable?

Execute: Reinforce key benefits

Step 4 of the persuasive selling process: Reinforce key benefits
Persuasive Selling Course - Lesson Excerpt

Recap: Summarise the situation In the first step of the persuasive selling process, you need to summarise the situation of the store manager, laying the foundations for you to propose your solution to their problem.

Execute: Reinforce key benefits

Recap: Introduce your big idea When introducing your big idea, you need to provide the solution to the issue raised in the previous step, in a succinct way which grabs the store manager's attention.

Execute: Reinforce key benefits

Recap: Explain how it works After introducing your big idea, you explain the details of your proposal to the store manager. Here you need to justify the feasibility and credibility of your plan, while providing quantified information on next steps.

Execute: Reinforce key benefits

Reinforce key benefits In this lesson, we will look at a critical step to take before you close the sale; reinforcing the key benefits of your idea.

Execute: Reinforce key benefits

If you end up with more than three benefits, what can you do? Select all that apply

Video

How did Chris successfully reinforce the key benefits of his idea?

Execute: Close

Step 5 of the persuasive selling process: Close
Persuasive Selling Course - Lesson Excerpt

Recap: Summarise the situation In the first step of the persuasive selling process, you need to summarise the situation of the store manager, laying the foundations for you to propose your solution to their problem.

Execute: Close

Recap: Introduce your big idea When introducing your big idea, you need to provide the solution to the issue raised in the previous step, in a succinct way which grabs the store manager's attention.

Execute: Close

Recap: Explain how it works After introducing your big idea, you explain the details of your proposal to the store manager. Here you need to justify the feasibility and credibility of your plan, while providing quantified information on next steps.

Execute: Close

Recap: Reinforce key benefits Circle back and reinforce why your idea is a good idea for the store manager. Present three key benefits which counter the issues put forward in your summary of the store manager's situation.

Execute: Close

Close In this lesson we will look at how to close the sale, as well as other key activities you need to undertake after executing the sale.

Execute: Close

Execute: Review

Refresh your memory in this revision lesson on executing a sale.
Persuasive Selling Course - Lesson Excerpt

Execute: Review

Persuasive Selling Course Author

EdAppEdApp is an award winning, mobile first microlearning platform with integrated authoring and delivery. EdApp contributes training courses that have been created by the in house instructional design specialists.

Users Also Learned

Teste

Very short and to the point.

I think it was very clear and to the point. If I could change something about it, I would give a real life example of someone going through all these steps in a real life situation.

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