Creating a Positive Customer Experience

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Creating a Positive Customer Experience

This course is an overview of how to create a positive customer experience while working in the retail industry.

About the Creating a Positive Customer Experience course

Creating a positive customer experience ensures the maintenance and broadening of an organisation's customer base. If you want to enhance your skills in customer service, this is the course for you. This 4-part course touches on what customer service really is, how to interact and impress customers, and how to engage your customer. Keeping customers happy is the aim of the game so let's get started!

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What you will learn

  • How to Impress Your Customers
  • What is customer service?
  • How to Engage Your Customer
  • How to Interact with Your Customers

Creating a Positive Customer Experience course content

What is customer service?

Gain an understanding of what customer service is, isn't, and what it should be.
Lesson Excerpts

Let's start with a scenario... You go to the hardware store to buy something, but you are not sure what it's called.

What is customer service?

So, you describe it as best as you can. You got a cold response from the attendants who say, "We don't have that."

What is customer service?

The next hardware store is 10 miles away from you, so you look around. Then, you find exactly what you need. It's actually called heat shrink tubing.

What is customer service?

How do you feel?

What is customer service?

You go into a store and the staff know you by your name and greet you with a smile.

What is customer service?

Without having to put any effort into reaching out to the staff, you are asked questions about what you need and what you plan on using it for.

What is customer service?

You got what you were supposed to get and drop a few coins into the tip jar.

What is customer service?

Did you feel great as a customer?

What is customer service?

Some definitions of service, such as "an exchange of money for goods or services" miss the overall point of customer service.

What is customer service?

“Service” should be providing the customer with more than a product or action. In essence, the customer should walk away pleased at the result of the transaction – not just content but actually happy.

What is customer service?

A happy customer will continue to be a good customer and a returning customer. They'll even tell their friends.

What is customer service?

What are the qualities of a person that can make happy and returning customers?

What is customer service?

How to Impress Your Customers

Discover several unique and simple ways of impressing your customers.
Lesson Excerpts

It only takes around three seconds for someone to get a first impression. In this short time, your customer forms an opinion about you based on your appearance, your body language, your mannerisms, and even on how you are dressed.

How to Impress Your Customers

Making a strong first impression will help you develop customer relationships that make sales. From the moment you approach a customer, your behaviour, attitude and personal presentation will influence your customer's buying decision.

How to Impress Your Customers

It is essential that you know how to create a great first impression. We'll share some useful tips to help you do this.

How to Impress Your Customers

How to Interact with Your Customers

Practice communication techniques to interact with your customers.
Lesson Excerpts

It's Jane's second week working at a flower and gift shop. She has observed many customers have trouble finding the perfect gift.

How to Interact with Your Customers

However when they do find something, many people take up the complimentary gift wrapping service.

How to Interact with Your Customers

How to Engage Your Customer

Practice methods to engage retail customers for a long time.
Lesson Excerpts

Video

Your customers can tell when you’re putting on a fake smile or looking down at them. Retail staff who have to force themselves to be friendly are likely to drive away customers.

How to Engage Your Customer

Mastering the art of empathy involved in understanding your customers is a key skill to develop in the retail industry.

How to Engage Your Customer

This way, you are able to greet them in a genuinely welcoming manner and strike the right balance between professionalism and friendliness.

How to Engage Your Customer

Did you know that smiling, even when you don’t feel happy, can automatically put you in a better mood? It may seem forced and fake at first, but if you feel negative often at work, try to remember to smile.

How to Engage Your Customer

Smile as you answer a customer’s question. Smile even while you are by yourself. Yes, this can really help you have a more positive attitude at work!

How to Engage Your Customer

This also can help other people think of you as a positive and friendly person, and when those around you are in a good mood and like being around you, it is easier to get rid of any of your own negative feelings.

How to Engage Your Customer

Creating a Positive Customer Experience Course Author

EdAppEdApp is an award winning, mobile first microlearning platform with integrated authoring and delivery. EdApp contributes training courses that have been created by the in house instructional design specialists.

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