Dunhill and EdApp
Taking global retail luxury training to new heights


How global retail luxury brand, Dunhill, continuously trains teams from the UK to China with EdApp.

Modern Microlearning

Why Dunhill chooses EdApp to enhance their learning strategy

As a part of their blended learning approach, Dunhill chooses EdApp to seamlessly deliver microlearning to hundreds of team members across the UK, Europe, and Asia in real-time.

Mobile-first microlearning works perfectly for Dunhill as engaging and interactive lessons can be easily deployed to hundreds of our retail team members in real-time.
Ben Nuttall, Global Marketing Manager, Dunhill
SAVING HOURS OF TIME & EASILY ENGAGING GLOBALLY

Dunhill seamlessly trains luxury retail teams from the UK to China

Dunhill leverages EdApp’s built-in features like leaderboards to track and measure every teams performance. EdApp’s built-in translation feature also allows Dunhill to quickly and easily deliver content to their teams in their preferred language - with over 100 different language options, saving countless hours of manual work.

BESPOKE TRAINING MADE SIMPLE

Custom learning to easily reach every Dunhill market

The team at Dunhill love how easy to use EdApp is, enabling them to launch their training program and deliver content in a matter of weeks. With the use of EdApp, Dunhill caters to each and every employee, regardless of learning style or geographical location.

DUNHILL LEARNERS LOVE EDAPP

Dunhill retail workers love EdApp because it’s fun and effective

Yu Kit Wong, Senior Sales, finds EdApp an intuitive, interactive, and fun platform where it feels more like playing a game rather than learning. Yu Kit works in a busy Dunhill store and accessing the courseware in a variety of languages, including Chinese, has enabled her to cater to their wide range of clients, who speak different languages.

OPTIMAL ORGANISATION & SOCIAL LEARNING

How Dunhill leverages EdApp’s built-in features, bringing international teams together

Dunhill successfully built a learning community between regional teams. With the introduction of EdApp’s User Groups and Leaderboards features, Dunhill easily organises regional teams, allowing for clear analysis of participation, completion rates, and overall performance.

TRAINING IN THE GLOBAL RETAIL LUXURY INDUSTRY

Achieving completion rates over 80% across all markets with EdApp

Dunhill easily reaches and trains hundreds of team members across the UK, Europe, and Asia. EdApp helps drive superior learning results in the famously competitive industry of retail luxury. Having a platform that’s mobile-first, agile, and easy to deploy enables Dunhill to deliver the tools their teams need to perform their best.

With the click of a button, we were able to easily translate Dunhill courseware within minutes, which saved us hours of manual translation work.
Ben Nuttall, Global Marketing Manager, Dunhill
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