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Hey: Welcome Back --> Metatheory
Okay - now let's see what you remember!
When a theory is "parsimonious" it is:
Theories that remain relevant pass the "test of time"
When a theory seems to have the right number of concepts in it, we say it has the appropriate:
A title slide
Qualitative research is humanistic/interpretivist research
Night 1 material
Humanistic researchers are objective in their perspectives
Diffusion of Innovations Theory
Agenda Setting Theory
Select the ways in which TV forms cultural mainstream
Let's Revisit Cultivation Theory
Which of the following is an area of thinking of the Mean World Syndrome?
Which of the following is an area of thinking of the Mean World Syndrome
Let's Practice Agenda Setting Theory
Can something be "framed" in the media by where it is physically located? (like it's location in the newspaper (p. A7) or in a 30-minute news-hour)
Does Agenda Setting Theory affect voting?
Let's Review DIT
Who are opinion leaders?
Which of these are true?
Cultivation theory argues that everyone suffers from the MWS to some degree. What term describes this?
Which of these are true? (choose all that apply)
Diffusion of Innovation Theory
Once critical mass is reached....
The ability to try out an innovation affects its rate of adoption.
If an innovation is complex, it will never diffuse.
An innovation will diffuse faster if it has a relative advantage over whatever we're currently using or doing.
Resistance talk actively discourages adopting an innovation.
Agenda Setting Theory
People who allow the media to set their agenda more than others include...(choose all that apply)
Trump got COVID. This knocked his tax woes off the agenda and put his health on the agenda. That he got COVID was a:
Narrative paradigm believes we make decisions based on:
If a story has narrative "coherence"... (choose all that apply)
If a story has narrative "fidelity" it means: (choose all that apply)
Elaboration Likelihood Model
In order for someone to process a message centrally some conditions must be present: They must be motivated to do so (what's in it for me? -- ego involvement) They must be able to do so (they must have the ability and time, they can't be distracted) ...or someone must have a high need for cognition (they have a high need to critically think about messages in general)
Swipe up to learn more about Cognitive Dissonance Theory
Leon Festinger (theorist) discovered that the arousal generated by dissonance motivates people to avoid situations that cause dissonance. This can be persuasive in nature.
Cognitive Dissonance happens when we do things that don't fit with what we believe or feel. It is an aversive state we actively avoid or reduce.
Hofstede's Cultural Dimensions
Face Negotiation Theory and Politeness Theory
Non-Western Communication Theories
Terms related to African Communication
Terms related to Asian Communication
FNT and PT part 2
Hofstede's Cultural Dimensions pt 2
FNT and PT pt 3
Non-Western pt 2
The notion that time is fluid means
The idea that there is no "me" without "us" is centered in which idea?
Not talking to everyone the same way; having differentiated codes for communication is common in which culture?
In which cultures do we find a great deal of honor in family? choose all that apply
CAT, MGT, and ST
FNT and PT pt 4
Hofstede's Cultural Dimensions pt 3
Communication Privacy Management Theory, Relational Dialectics Theory 1.0 and 2.0
A title slide