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Gamification in Business

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June 24, 2019

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Gamification in Business

Implementing gamification in business can be daunting, but once you are familiar with the tips and tricks, the only thing you will regret will be not starting sooner. 

If you’re unsure what gamification is to begin with, it is the fusion of training employees on company concepts and gaming elements, like leaderboards, badges, point scores and prizes. And what’s more? It has been proven to significantly improve employee engagement and boosted employee productivity at work and out-of-hours. We mean, how could it not?

To give you a head start (lucky you), we give you four of our top tips for using gamification in your business.

1. Gamification in Business Capture and retain the learner’s attention

To capture the learner’s attention and never give it back, you must set clear goals and rules of play. This instills intrinsic motivation in employees to reach potential and achieve company objectives. Implementing interactive learning is key to getting employees’ attention through the introduction of gaming microlessons into training strategy. Effective for both onboarding and ongoing training, microlearning modules boost engagement and productivity, contributing to the overall success of the company. The evaluation of successes, thus acknowledgement of employees, further develops a strong and motivational relationship with employees.

Gamification in Business with EdApp

2. Gamification in Business Make sure tasks are challenging to maintain employee engagement

Tasks in gamified microlessons must be challenging, however remain achievable. Exercises considered facile by employees will often result in lesser engagement, meaning lesser informed employees. Tasks which are too difficult detract from the point of microlearning, to enable employees to learn more in less time. Finding a middle ground is crucial to effective employee training. Quizzes and other interactive exercises are able to be completed at learners’ own pace, making training more convenient to learners, increasing time spent dedicated to training without taking time out of working hours for face-to-face training.

3. Simultaneously engage learners for a captivating learning experience

Engaging employees in effective microlessons creates an immersive learning environment through the creation of compelling, fun gamified lessons. The acknowledgement of employees who exceed is just as important as employee training as a whole, as it is proven that employee success is amplified when they feel valued by the company. The company brand is able to be reinforced in microlearning modules as templates allow unique theming and branding to be featured in lessons, further creating a whole-hearted learning experience for employees.

4. Gamification in business teach employees as much as you can about corporate processes in an effective manner

Feedback from employee progress in their training modules is a key step in the progression of employees’ understanding of company process and product. Accelerated feedback cycles entail employers providing constructive and actionable feedback to their employees for continual improvement and progression in respective roles. Through the swap of feedback, the skills gap in learning is able to be plugged, teaching learners how to effectively solve a problem.

 

Want to know more about gamification for effective company training?

If you’d like to use gamification to turbocharge your workforce training for practices, policies, procedures or products, get in touch with EdApp at enquiries@edapp.com. You can also try EdApp’s spaced repetition implementation, Brain Boost spaced repetition app, for free by signing up here.

 

Sources
https://elearningindustry.com/gamification-strategies-for-corporate-training-5-examples
https://www.edapp.com/elearning-gamification

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Author

Guest Author Daniel Brown

Daniel Brown is a senior technical editor and writer that has worked in the education and technology sectors for two decades. Their background experience includes curriculum development and course book creation.