You may hear about it a lot but still be unsure what it is, which is why we are here to tell you all about gamification! Gamification is a technique used not only as a façade of fun employee training, but also to seamlessly onboard new employees.
In the onboarding process for new employees, it is essential to keep them engaged and motivated to learn details about the company, big or small. Gamification is a powerful tool for onboarding staff, boosting employee performance in a multitude of different roles and departments.
Elements of gamification in EdApp’s microlearning LMS include points, badges, leaderboards and ‘real’ rewards, such as Uber vouchers. Imagine how many Uber pool trips you can snatch with that. Just take me around town, thanks.
Tailoring onboarding programs for each different person is frankly impossible which is why gamification through microlearning modules is so important. It keeps giving learners positive feedback for their learning, playing on the serotonin produced by positive reinforcement.
We’ve spent a lot of time working with companies improving their course completion rates with gamification and we have summed up 3 golden rules that we’ve learned to use gamification for onboarding staff in the most effective way possible:
1. Have a focus on employee behaviours and benefits
By this, we mean know what exactly you would like to achieve from all of this. Business objectives are, for instance, increasing employee productivity and confidence. Employee performance is automatically boosted when they feel confident in the company and in their role. Meeting the goals of the employee, often aligns with the business’ own goals – a win-win situation really.
2. Make sure gamification is packed with intrinsic motivation
Gartner is a global research company which provides insights into corporate functions across the world, such as HR, Customer Service and Support and Supply Chain functions. They reported that an estimated 80% of workplace gamification fails due to a lack of creativity and meaning. Intrinsic forms of motivation are one of the sole reasons gamification is effective for staff onboarding. Intrinsic, referring to emotional needs, opposed to extrinsic, referring to rewards incentives, are powerful when associated with learning. Gamification works though a combination of providing learners with a sense of achievement, coupled with extrinsic rewards.
Whether or not gamification is entertaining, it will not motivate employees to do something they do not want to. This is why you must first understand the goals of employees, to create microlearning modules that they are interested in, enhanced by gamification to motivate them.
3. It is also important to consider how gamification can be used after the onboarding of staff
Once the benefits of gamification has been seen in the onboarding of employees, it is then useful to consider how the benefits can be extended into their employment long-term, as ongoing training. This is where microlearning LMS systems come in. Modules can be continually updated, keeping up with trends and technological advancements in the industry.