Everyone in the world has played some sort of game at some stage of their life. Games are a shared human experience and are essential to every culture in the world.
Technology advancements are transforming the learning experience and are changing the way we learn and retain information. Whether you are a student, employee, or customer, elearning gamification is paramount to creating an engaging and inclusive learning experience.
What is Elearning Gamification?
Gamification takes elements of games such as leaderboards, rewards, and scoring, and then incorporates them into the learning experience. Integrating gamification into everyday online learning (eLearning) keeps people more engaged, curious, and motivated. By combining gamification elements with eLearning, you create a fun, convenient, and inclusive learning experience. Elements of gamification are being incorporated into eLearning to inspire and fast-track learning across various daily experiences. If you own a mobile phone, you are likely to already be immersed in some sort of daily gamification experience, possibly without even knowing it.
Let’s explore ten real-life gamification eLearning examples that have been successfully applied in the workplace, retail, and education industries.
1. Cyber Security
It is hard to believe that John Badham’s 1983 movie WarGames inspired President Ronald Reagan to take steps to implement America’s first cybersecurity policy. Decades later, cybersecurity threats are on the rise and what is interesting is blissfully unaware employees are the cause of a majority of breaches and vulnerabilities.
A great example of elearning gamification to increase cybersecurity awareness is through EdApp’s Cyber Security course. This completely free course, along with hundreds of others in the award-winning platform’s built-in editable content library of read-made courseware, are full of gamification elements. Trusted by industry leaders around the globe, everyone from international banks to consultancies have implemented the Cyber Security course to have an up-to-date understanding on how to recognize and mitigate any potential cyber threats. To reinforce these concepts, gamification is introduced throughout the highly-interactive, intuitive, and most importantly, effective microlessons.
2. Reinforce key procedures through gamification
Companies regularly change policies and procedures to align with government legislative requirements. When changes occur, organizations often rely on push communication channels such as email broadcasts and leadership cascading to inform employees. These methods have been proven ineffective, unmeasurable, and often unreliable.
EdApp’s “Next in Order” game (above) is an elearning gamification example that can educate and reinforce important new procedural changes promptly. This game also captures employee completion rates in real-time and is a particularly strong way to finish up a lesson about a procedure. Aside from a handful of free gamified templates to choose from, EdApp also has around 50 other templates, giving you the opportunity to cater to each and every type of learner.
3. Inductions in construction sites
Virtual site simulations use gamified scenarios to induct new starters and visitors to construction sites. Virtual site inductions combine Virtual Reality, Augmented Reality, and Mixed Reality to fast track learning, mitigate risk, and reduce costs.
In this elearning gamification example, by simply by wearing a pair of goggles, the learner is immediately taken to the site virtually. Then learner then uses the controllers to transport their movements and become fully immersed in their virtual induction experience. Evidence suggests that more knowledge is acquired and retained longer through a virtual reality induction.
EdApp’s built-in Virtual Classroom feature is the closest simulation to VR. Designed to boost social interaction and ensure the success of adult learning even further, Virtual Classroom enables you to schedule and carry out video conferences through platforms like Zoom and Microsoft Teams, all while managing it through EdApp. This can be done to induct new employees on construction sites, connect dispersed retail teams through a virtual meeting, and everything in between. The possibilities are endless with this completely free and highly valuable tool.
4. Learn how to operate heavy equipment virtually
Virtual Reality (VR) simulators have evolved significantly since the first flight simulation was invented in New York in 1927. These days VR simulations are used to train employees in industries that operate with heavy machinery such as construction, motor, and aviation.
VR simulators teach people how to operate heavy machinery by stepping through a series of gamified scenarios. The types of machinery employees can learn to operate virtually include scissor lifts, cranes, forklifts, and dozers.
5. Establish and build brand loyalty
In the airline industry, competition is fierce, profit margins are low, and customer loyalty is everything. To remain relevant in the early eighties, airlines started introducing frequent flyer programs to recognize, reward, and incentivize customers.
Gamification features such as mileage points, status levels, and rewards contribute to the frequent flyer experience. Over time, airlines have used frequent flyer programs to create desired behavior gradually.
Programs like this can be mirrored and implemented into organizations as a way of evolving the employee experience. EasyApp’s Corporate Learning Leaderboards and Prizing and Real Rewards features enable companies to drive higher employee engagement rates and cultivate corporate culture over time.
6. Making learners feel valued
Retailers incorporate gamification to elicit learner feedback. Gamification is traditionally used at the end of an eLearning module to measure the learner’s experience. Forward-thinking businesses leverage this feature and apply it to experience.
EdApp facilitates this element beautifully with a built-in survey templates. Along with 50 other intuitively-designed templates found in the platform’s extensive template library, surveys exist so you can easily gather feedback from your learners about your lessons. To continuously ensure that you’re providing the best training possible for your learners, this type of feedback empowers your learners to add ratings or offer suggestions for future lessons. EdApp enables users to continuously improve learning content and delivery while simultaneously making learners feel valued.
7. Real prizing and rewards
Studies indicate that younger workers have an attention span of under eight seconds. One of the most prominent obstacles organizations face when implementing training initiatives is that employees claim they don’t have the time to complete it.
An effective way to combat resistance to training is to reward employees who do complete their eLearning modules. A great elearning gamification example is by leveraging EdApp’s Star Bar functionality employees can accumulate stars upon training completion. Employees use their stars to play mini-games to win real prizes like Amazon gift cards or Starbucks cards.
This instant gratification generates a buzz because it is a fun way to motivate people to take their lessons to earn more stars.
Another great way to promote good learning habits is by recognizing learner achievements. EdApp’s Custom Achievements is a reward system to help level up your engagement game by awarding and incentivizing superb learning habits. It allows learners to earn achievements that can be customized based on your criteria of good learning behavior.
With Custom Achievements, you can personalize a wide range of accomplishments and rewards. Some can be as simple as opening the app for the first time or completing an entire course with flying colors. It’s all up to you to determine the ingredients of each achievement and set up a “recipe” for success based on your intended learning process.
8. Badges boost professional credibility
Organizations such as Acclaim, Microsoft, IBM, and AGSM have created digital badges for people to upload to social media platforms such as LinkedIn. Badges are perceived as trusted and verifiable and denote that a person is an expert in their field.
Many people may not directly correlate an e-badge as a form of gamification. However, badges are a component of gaming and awarded to a learner upon completing their eLearning or module. It symbolizes that someone has mastered a specific skillset. EdApp offers a built-in course completion certificates feature, which allows learners to access a certificate and show off their achievements after completing EdApp courseware. Studies show that by giving students salient recognition of their work, outcomes can be improved and motivation increased.
9. Coding for kids
10. Museums use gamification to connect with visitors
Museums across the world are using elements of gamification to tell their story while harnessing curiosity and learning. Some of the different ways that museums use gamification is through VR by virtually recreating world wonders and by using mobile/app-based puzzles and quizzes.
In the United States, the Holocaust Memorial Museum (Washington) uses Augmented Reality to help visitors empathize with Shoah victims. By pointing their phone to historical pictures, museum visitors can see the people’s names and read their story. Creating a meaningful experience and allows visitors to connect more with victims as individuals rather than numbers. When used correctly, gamification can be a compelling way for museums to connect with their visitors.
Gamification helps people of all ages to learn and retain information faster and in a fun way. Next time you are on your mobile phone, check out how your apps use gamification features to give you a more engaging and meaningful experience.
Ready to start using gamification but don’t have an EdApp account yet? Create your completely free account now, for both you and your teams.